Wednesday, November 5, 2014

One Fine Day or When You Were Cool

Dad was hard, cool and fair, growing up we were allowed one hour of television a day after homework. If the television was left on it was supposed to be on PBS or BRAVO, my father was a fan of the arts. Undoubtedly this is where my passion sprung. In particular it was the programming featured on bravo (lowercase on purpose) that proved the most interesting. No adverts just pure creative expression in all the ways in which humankind engages.

Beautiful…

Now fast forward a bit.

Rainy night, my laptop bores me, Watching television while deciding between cards with some friends or a proper movie. An advert for bravo was on. It was one of those seemingly endless ones going on and on about “Real Housewives”  from (fill in the blank) and wide eyed hopeful artists, chefs, designers, photographers, models etc. being tested, judged often humiliated for public display. It was endless and a little painful the kaleidoscope of petty intrigue and strife. They should really think of changing this spot. BRAVO was the first service dedicated to film, drama, and the performing arts when it was launched by Cablevision as an advertisement-free channel.

It was a cool idea.

Not going to get into the merits of their present programming but rather ask if one thinks this indicative of a de-humanizing, of one becoming more product or “self-brand aware” as opposed to simply being themselves.

Perhaps they ARE being themselves and this is indeed what a large portion of us actually are.

What do you think?

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